EMAIL Marketing & AUTOMATION

Engage and retain customers – develop your branches.

Get your Email Marketing / DMs / SMS / Push / in-app messaging working harder for you.
Get an estimate
Matterra
Our packages
Lifecycle marketing strategy session

One-off strategy session

Perfect for you if you feel a little lost, or you are short on time and looking for guidance on email marketing & communications automation.
What you get
We review your brand website and social media accounts ahead of our call to get a sense of your business. We then dedicate a 60-minute session to focus on your key lifecycle marketing problems. We listen to your challenges and guide you on how to solve them based on our 13+ years of experience in lifecycle marketing strategy and execution.
Investment
£450/ €535 / $610

Lifecycle marketing audit + strategy

Looking for some fresh eyes on your email marketing, DM, push, in-app, or SMS marketing activity? We audit what you are currently doing so you know what works, what doesn't and what you could do better to grow your business.
Matterra
What you get

Deep-dive into your ESP or CRM

We analyse the health of your database and your campaign performance across emails, SMS, in-app messages, and push-notifications.

Comprehensive report

We present to you an in-depth reporting dashboard, which looks at your past activity, including a breakdown and roll-up of the data across engagement, revenue, and database growth.

Audit & Strategy deck

We combine data, graphs, and visuals into an engaging Audit & Strategy deck to demonstrate your current performance, indicate benchmarks, showcase best-in-class examples, and give you a plan of action (short, mid, and long-term).

2x calls

On the first call, we go through your objectives in detail and ask questions to understand what you've done so far.
On the second call, we go through the Audit & Strategy deck and discuss the findings and recommendations. Any feedback is built back into the strategy.

Reporting dashboard handover

The reporting dashboard is handed over to you with instructions on how your team can update it going forward, so you can make informed decisions.
Investment
Starting from £2,900/ €3,450/ $3,950     —    🌱 Discounted for climate-tech founders
Matterra

Lifecycle Marketing complete service

Looking for an expert to drive your outreach, nurture, and retention efforts?

We create and execute impactful campaigns that look good, are on brand and deliver results.
What you get

30-minute call

We go through your objectives in detail and ask questions to uncover the full breadth of your recent activity.

Deep-dive into your ESP or CRM

We analyse the health of your database and your campaign performance across emails, SMS, in-app messages, and push-notifications.

Comprehensive report

We present to you an in-depth reporting dashboard, which looks at your past activity, including a breakdown and roll-up of the data across engagement, revenue, and database growth.

Audit & Strategy deck

We combine data, graphs and visuals into an engaging Audit & Strategy deck to demonstrate your current performance, indicate benchmarks, showcase best-in-class examples, and give you a plan of action (short, mid, and long-term).

60-minute call call

We go through the Audit & Strategy deck and discuss the findings and recommendations. Any feedback is built back into the strategy.

Campaign & automation creation

We create and schedule campaigns, in collaboration with your in-house team (if you have one), and then report on their performance. We also map your customers' journey and gaps in communication and build automations, with or without the use of Al, to simplify and automate communications.

Copywriting and asset creation

If required, our team creates copy and visual assets, which are in line with your brand guidelines and engage your target audience.

Dashboard update

The reporting dashboard is updated in intervals that we agree on (weekly, bi-weekly, monthly) and we provide you with a summary of insights.

Ongoing support

We check in on performance and strategy on bi-weekly meetings, and depending on the scope, we also offer ongoing Slack support.
Investment
Reach out for a tailored quote    —    🌱 Discounted for climate-tech founders
Get an estimate

Let's see if we're a good match

Share your goals and let's discuss how we can best help you grow.
Apply to work with us

Our approach on Email Marketing & Automation

Customer-centric

Knowing your audience is key to effective marketing. We take the time to deeply understand your customers—their needs, values, and how they relate to your mission. We then craft cohesive messaging that stands out in your busy customer’s world and is relatable, driving engagement and loyalty.

Driven by data

We analyse market trends and customer behaviour, and build custom analytics reports to get to the core of what works and what doesn’t. This data-driven approach allows us to provide actionable insights that ensure every move you make is backed by solid data and not just a gut feeling.

Always staying honest

We’re here to tell you the truth, even when it’s tough. Our commitment to honesty means that we provide straightforward advice. We believe that a genuine, open dialogue is the foundation of any successful partnership, especially when navigating the complexities of running a start-up.

Explore our work on Email Marketing & Automation

Matterra

Ecosia

Non-profit | Search engine | Germany

Reforestation App Re-engagement Campaign

Matterra

Abound

SERIES B START-UP | B2B MARKETPLACE | NY

Series B Marketplace Retention Strategy & Lifecycle Marketing

Our case studies

Some kind words from our happy clients.

Matterra
Matterra
Matterra
Ellie is a strong, results-driven lifecycle marketing leader who delivers a real business impact. Throughout my time working with Ellie, she has been always enthusiastic about leveraging data to come up with creative hypotheses, test them out, and continue to improve through iteration.
Seijin Jung, ex-VP of Growth at Abound
Matterra
Ellie did not only improve our engagement, she learned about how our product fits into people's lives. She worked closely with the UX team on mapping the customer journey and even collaborated with the engineering team on optimising the onboarding process, which increased the % of successful onboards. She did such a great job, and I can't recommend her enough.
Nick Robert, Head of Brand at Humane (acquired by HP)
Matterra
Ellie is exceptionally analytical, detail-oriented, proactive in testing & learning new initiatives, and is the reason why my brand currently has such a loyal, engaged audience with high % repeat customers to improve LTV.
Rex Chou, Founder and GM of Ghost Democracy
Matterra
Matterra was fantastic. Delivered on everything, drove improved revenue on flows immediately, and set us up for long-term success on deliverability best practices.
Scott Morris, Founder & CEO, Roshambo Eyewear

Other ways we can help you

Marketing Strategy

Set up your marketing foundations – find your roots.

Whether you are looking for a fractional CMO to create and own your Marketing Strategy or a seasoned expert to create your Go-To-Market Strategy, you’re in the right place.
Explore more
Matterra