We focus on what matters now, because what happens next depends on it.

We are Matterra. The truly committed marketing partner for Series A+ climate-tech start-ups and sustainable brands.
Trusted by

How we help your big idea, reach its audience.

These are some of our key services. Depending on what you’re after they can be combined and targeted to win you the right customers.
Positioning - climate tech marketing agency

Brand Positioning

We research your market landscape, and carve your unique position that highlights your strengths
Why you need this?
Successful positioning sets you apart from competitors and is your foundation for growth.
Persona creation - climate tech marketing agency

ICP creation

We research and create or refine your Ideal Customer Profile. Then tailor your messaging to them
Why you need this?
No matter how good the marketing message, it will fall on deaf ears, unless you get your audience right.
GTM strategy - climate tech marketing agency

GTM strategy

We develop comprehensive Go-to-Market strategies to capture attention and drive sales
Why you need this?
A strategic launch maximises your visibility and sets your business up for success.
Email marketing - climate tech marketing agency

Email marketing

We craft and deploy
relevant email campaigns that engage and convert your audience
Why you need this?
Effective email marketing nurtures leads, maintains customer relationships and drives loyalty.
MatterraMatterra

Positioning

We research your market landscape, to effectively position you in it
Why you need this?
Successful positioning sets the foundations for growth.
MatterraMatterra

Persona creation

We research your market landscape, to effectively position you in it
Why you need this?
Personas help to define the content based on the audience.
MatterraMatterra

GTM strategy

We research your market landscape, to effectively position you in it
Why you need this?
Successful positioning sets the foundations for growth.
MatterraMatterra

Email marketing

We research your market landscape, to effectively position you in it
Why you need this?
Successful positioning sets the foundations for growth.
Interested in learning more about how working with us will help your idea?

How we have helped some of our clients.

Matterra

InPlanet

B2B | CARBON REMOVAL | GERMANY

Carbon Removal Start-Up GTM Strategy

Matterra

Ecosia

Non-profit | Search engine | Germany

Reforestation App Re-engagement Campaign

See all case studies
We partner with mission-driven clients who are making meaningful change. When vision meets action, amazing things can happen.
Ready to make some waves together? Schedule a free 30-minute discovery call.
Book a call

Testimonials from happy clients.

Matterra
Matterra
Matterra
We were delighted to host a webinar by Ellie for our early-stage startups on Driving Purpose and Growth: Impact Marketing for Deep Tech Startups. Her insights were invaluable, and her delivery was exceptional. Ellie’s expertise and willingness to help made the session truly impactful!
Jenny Ioannou, Communications Manager at Lomarlabs
Matterra
Ellie is a strong, results-driven marketing leader who delivers a real business impact. Throughout my time working with Ellie, she has been always enthusiastic about leveraging data to come up with creative hypotheses, test them out, and continue to improve through iteration.
Seijin Jung, ex-VP of Growth at Abound
Matterra
My business would not be as sustainable and healthy as it is today without all [of Ellie’s] hard work. AND she's an absolute pleasure to work with, it's like she's a unicorn!
Rex Chou, Founder and GM of Ghost Democracy
Matterra
[Matterra] Effectively translated my business needs to strategy.
Turana Atash, Founder of Turana Atash
Matterra
Flexible, easy to work with, knowledgeable and proactive.
Catherine Sarr, Founder of Almasika
Matterra
Ellie defines consultant – always leading our team with new ideas and approaches. Her focus on data allows us to ground our decision-making and guide our next steps thoughtfully.
Claire O'Hare, Founder of Livewell Design
Matterra
Ellie is exceptionally analytical, detail-oriented, proactive in testing & learning new initiatives, and is the reason why my brand currently has such a loyal, engaged audience with high % repeat customers to improve LTV.
Rex Chou, Founder and GM of Ghost Democracy
Matterra
Matterra was fantastic. Delivered on everything, drove improved revenue on flows immediately, and set us up for long-term success on deliverability best practices.
Scott Morris, Founder & CEO, Roshambo Eyewear

Thoughts & Insights

See all